Products for specialised Nutrition intended to sensitive consumers must meet extreme safety criteria and precise functionalities that must be understood and integrated at all levels of the value chain.
Knowledge provided by all actors in the value chain has an undeniable added value in controlling the safety, quality and efficiency of marketed nutritional products. But the key factor of success is to manage all the actors together by organizing the right level of knowledge at the right time in order to foster the success of the project. This seems obvious, but it is far from being seen in practice.
Operating with high confidence and self-awareness the many different supply chains players, like raw materials and functional ingredients manufacturers, the manufacturers of consumer products, the processing equipment manufacturers, technology developers, the brand owners as well as the distribution companies, know very little about the risks and opportunities provided by the other players.
When developing new products, new or upgraded manufacturing processes or going to new markets, all involved players have an impact on the project’s success. For the project owner the translation and understanding of the risks and opportunities related to the deliveries from each player is a necessity for the success of the project.
To work efficient this requires trust between the involved players throughout the value chain, a sufficient level of expertise from all the involved, an intercultural behaviour, and at the same being able to define and share objectives so that all actors respond aligned to fulfil the expectations and needs of the consumer. Our capability to integrate and communicate with all players and ensure the necessary project information is critical and make the difference for project efficiency at longer term.
Nutrixperts has more than 25 years of experience in international networking. We have partners and contacts based on trust and mutual recognition of expertise, that are confident in operating internationally. If quality, safety, and efficiency is a must for your next successful project we can assist you by putting the right players around the table.
Sven Hogh Peterson Eric Blanchard
#NutriXperts #QualityAssurance #ValueChain #NutritionManufacturing
